Sharon Tao
My work sits at the intersection of product strategy, systems thinking, and human insight, turning ambiguous problems into clear direction and durable product ecosystems.
My Work
Product Design
Product Design
Product Design
Product Design
Goodreads
Designing Storyteller: a scalable UX design system for Goodreads web.
Clearnomics
The Chart Library: Clearnomics unified data-visualization system.
Parsnip.ai
A Parsnip is an iOS and Android mobile learning platform for novice cooks.
Pratt
Pratt Institute Libraries’ EBSCO-based discovery interface redesign.
My Freelance Work
AI Education Technology Website
Led a 6-week redesign project to revamp Parsnip’s online website experience, developing a design approach aligned with the brand’s mission.
Retail Delivery E-commerce
Designed end-to-end responsive workflows across browse, checkout, dashboards, and product pages, iterating through 10+ design versions.
NFT Fundraising Campaign for Ukraine
Designed a promotional website with NFT minting and story slides; created the NFT art concept and collaborated on a limited 200+ artwork collection.